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姜堰泰州室内设计师培训,软装设计师的生意被卖家具的抢了?

姜堰泰州室内设计师培训,软装设计师的生意被卖家具的抢了? 姜堰泰州室内设计师培训,软装设计师的生意被卖家具的抢了? 前几天陪一个要装修新家的朋友逛了家具城,完全没有

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 姜堰泰州室内设计师培训,软装设计师的生意被卖家具的抢了?
 姜堰泰州室内设计师培训,软装设计师的生意被卖家具的抢了?


前几天陪一个要装修新家的朋友逛了家具城,完全没有经验,我朋友说她一进去就蒙了,中高低端的品牌让她眼花缭乱,当下流行的风格几乎在每家品牌都可以找到,根本不知道该从何下手。

但逛着逛着却发现,每个家居品牌都像是一个分区域的设计公司,比如各卫浴品牌都配备有专门的卫浴空间设计师,会针对客户家的卫浴空间格局进行免费设计,从量房、出CAD图、效果图再到空间预算和安装,将自家产品更立体化的诠释给客户。

“既然这样,我还用找室内设计公司吗?”

突然意识到,随着新零售时代的到来,家居实体店早已不只是卖产品,任何实体零售业态,如果没有“复合型业态”的补充,生存状态不容乐观。

随着商业界限日渐模糊,“跨界打劫”不再成为新鲜事,家居行业也开始奋起直追。在9月浦东上海家具展和虹桥上海家博会上,在诸多新品系列推出的同时,一些品牌开始着手整合旗下不同品牌和产品系列,实现进一步融合与相互借力,打造更加完整的家居消费体验。

曲美大家居生活馆以新北欧空间面貌,集中呈现了轻奢北欧、时尚北欧和经典北欧三大空间生活方式,建立以“空间+定制+美学+体验”的立体空间家居体验。

事实告诉我们,家具店老板个个都去进修软装设计技能,销售的同时,也是半个设计师!

这是不是意味着

软装设计师的饭碗要被卖家具的给抢了?

软装设计师的未来在哪里?

事实上,软装设计师的工作不只局限在家居空间,以新零售、新消费概念为主的商业空间机会更庞大。比如“花艺+”、“书店+”、“酒店+”、“服装+”等等,都开启了复合型业态,进行实体零售的空间革命和创新。这些空间不仅仅是“交易空间”,而是人与生活方式的“关联空间”。

这就要求软装设计师不能囿于传统的装修理念,若是不会讲故事,不会做视觉,不会谈体验感,就缺乏竞争力,这是新零售环境带来的必然趋势。

所以,多吸收新型空间设计概念才是正道:比如潮流空间软装色彩搭配、花艺绿植沉浸式造景设计、艺术品装饰等等。


另外,过硬的自身素质,是保住饭碗的唯一秘籍!

之前采访过一位室内硬装设计师,他说很多公司会针对不同户型整合出固定设计模板,根据客户对空间风格的需求直接套用就行了。想想看,连家居品牌的销售都在做“个性定制”,挂着“设计师”的名儿却不干“设计”的活儿,饭碗当然保不住。

先且不论房地产行业降温,刚需消费者减少以及精装房大量面市这些因素。最应该引起软装设计师重视的是,年轻新兴人群的审美、兴趣和居住需求都发生了巨大变化。

“千人一面”的风格和缺乏人性化的设计,已经不被新消费者接受,在互联网经济下成长起来的90后、00后人群,观念发生了巨大变化,他们颠覆陈旧概念,更喜欢向往新创意带来的居住生活环境。

这样竞争激烈又新型的市场环境,对软装设计师的专业度、审美度,以及资源整合能力,都提出很高的要求。固步自封一定是死穴,让自己的能力配得上市场需求才是真理!

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The business of soft decoration designer is robbed by the furniture seller?

A few days ago, I went to the furniture city with a friend who was going to decorate a new home. She had no experience at all. My friend said she was blinded as soon as she went in. The middle, high and low-end brands dazzled her. The current popular style can be found in almost every brand, and she didn't know where to start.

 

However, wandering around, we found that every household brand is like a design company in a sub region. For example, each bathroom brand is equipped with a special bathroom space designer, who will design the bathroom space pattern of the customer's home for free, from measuring room, drawing CAD, effect drawing to space budget and installation, and interpret their own products to the customer in a more three-dimensional way.



 

"In this case, do I still need to find an interior design company?"

 

Suddenly realized that with the arrival of the new retail era, the real home store has not only sold products, any real retail business, if there is no "composite business" supplement, the living condition is not optimistic.

 

With the blurring of business boundaries, "cross-border robbery" is no longer a new thing, and the home furnishing industry has begun to catch up. In September, at Pudong Shanghai furniture exhibition and Hongqiao Shanghai Home Expo, while many new product series were launched, some brands began to integrate their different brands and product series to achieve further integration and mutual borrowing and create a more complete home consumption experience.

 

With the New Nordic space appearance, Qumei grand home furnishing and living museum focuses on three space life styles of luxury, fashion and classic Nordic, and establishes a three-dimensional space home experience of "space + customization + aesthetics + experience".



 

Facts tell us, furniture shop owners all go to learn soft design skills, sales at the same time, but also half a designer!

 

Does that mean

 

Is the job of a soft designer going to be robbed by the furniture seller?

 

Where is the future of soft designers?

 

In fact, the work of soft clothing designers is not limited to the home space, but also the business space with new retail and new consumption concept as the main concept has more opportunities. For example, "flower art +", "bookstore +", "Hotel +", "clothing +", and so on, have all opened up complex business forms, and carried out space revolution and innovation of physical retail. These spaces are not only "Trading Spaces", but also "connected spaces" between people and their lifestyles.







 

This requires that soft decoration designers should not be limited to the traditional concept of decoration. If they can't tell stories, can't do vision, can't talk about experience, they will lack competitiveness, which is the inevitable trend brought by the new retail environment.

 

Therefore, it is the right way to absorb more new space design concepts: for example, soft color matching of fashion space, immersive landscape design of flower art and green plants, art decoration, etc.





 

In addition, excellent quality is the only secret to keep your job!

 

I interviewed an interior hardware designer before. He said that many companies will integrate fixed design templates for different house types, and apply them directly according to customers' needs for space style. Think about it, even the sales of household brands are doing "personalized customization", hanging the name of "designer" but not doing "design" work, of course, the job will not be guaranteed.



 

First of all, no matter the real estate industry cools down, the number of newly needed consumers decreases, and a large number of hardbound houses are on the market. The most important thing that should be paid attention to by the designers of soft clothes is that the aesthetic, interest and living demand of young emerging people have changed dramatically.



 

The style of "one side for a thousand people" and the design lack of humanization have not been accepted by new consumers. The post-90s and post-00s who grew up in the Internet economy have undergone great changes in their concepts. They subvert the old concepts and prefer to yearn for the living environment brought by new ideas.





 

Such a competitive and new market environment puts forward high requirements for the professional, aesthetic and resource integration ability of soft clothing designers. It's a dead end to be self-confident. It's the truth to make your ability match the market demand!

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